Dalet Flex, the cloud-native media logistics platform from technology and service provider Dalet, has been used by France’s Ligue de Footbal Professionnel (LFP) to prepare and deliver high-value league match highlights to fans via digital channels.
LFP is the French governing body responsible for overseeing, organising, and managing the top two football leagues in France, Ligue 1 Uber Eats and Ligue 2 BKT; and the 44 professional football clubs that contest the titles.
To accelerate the time-consuming process of managing the 100-plus club match weekly highlight videos, LFP selected Dalet Flex to automate ingest, preparation and publishing of the match highlight videos to YouTube and Dailymotion.
Dalet Flex’s production tools can also enable LFP to take advantage of new content monetisation opportunities, such as offering freemium match highlight videos from the LFP website.
LFP’s Chief Information Officer, Olivier Imbert, said, “Given the workload of our team and the large amount of video we’re dealing with, we needed a solution that would transform our content management approach.
“Dalet Flex automates the ingest and publishing process so our team can refocus their time on assessing fan consumption patterns and developing new content revenue opportunities.”
Beyond managing the large volume of video content, LFP must adhere to a tight publishing schedule. Matches take place from Friday night to Sunday night with live or near-live content aired by broadcast rights holders over the weekend. On Monday, the content rights revert back to the LFP who, in turn, use Dalet Flex to rapidly publish the match highlights.
Massoud Razzani, Dalet’s Sales Account Manager, added, “Dalet Flex provides the integration and automation capabilities LFP required to be successful at a competitive price point.
“The user-friendly environment enabled LFP personnel, many of whom do not have a technical background, to adapt to the new tools and workflow quickly.”