The Alliance for IP Media Solutions (AIMS) has welcomed three new members, at a time when the adoption of SMPTE ST 2110 is continuing to accelerate, and as the alliance’s Internet Protocol Media Experience (IPMX) set of open standards and specifications gains momentum in the pro AV industry.
Welcoming the new members of the AIMS family, Andrew Starks, AIMS Marketing Work Group Chair, said, “It’s exciting to see ASTRODESIGN, AVPro Edge, and Sencore become AIMS members, as growing involvement in the alliance reflects the momentum of IP adoption across both the broadcast and Pro AV industries.
“We’re pleased to welcome our newest members and value their commitment to supporting and simplifying the migration to standards-based IP media workflows.”
A not-for-profit organisation dedicated to the education, awareness, and promotion of industry standards for the transmission of video, audio, and ancillary information over an IP infrastructure, as well as products based on those standards, AIMS facilitates close cooperation between its members and leading standards bodies to ensure that the business and technical needs of broadcasters and AV professionals are met.
This, the alliance says, drives a “comprehensive, ubiquitous set of IP standards that eliminate fragmentation and maximise interoperability”.
Aaron Doughten, Senior Product Manager, Sencore, said, ““Being a part of the AIMS Alliance is important to Sencore as we drive forward with SMPTE ST 2110, NMOS, IPMX, and other IP technologies.
“It’s vital that we participate in the industry group that is promoting these standards to drive what we like to call ‘competitive collaboration’ in our industry.”