Unlock monetisation opportunities with Vubiquity’s MetaVU platform
Vubiquity’s MetaVU platform has been enhanced with a number of key updates, including enhanced AssetVU capabilities. These enhancements, says Vubiquity, simplify content readiness processes for enhanced profitability by eliminating redundant manual tasks to directly address operational inefficiencies, metadata inconsistencies, and the pressing need for faster time-to-market.
MetaVU provides a centralised, cloud-based metadata management solution that simplifies complex workflows around title, rights, and avails metadata for global distribution. It consolidates Metadata into a single source of truth, enabling media companies to streamline licensing, syndication, and content delivery across diverse markets.
AssetVU extends MetaVU’s capabilities by integrating powerful asset management features.
The latest updates to MetaVU and AssetVU introduce advanced features, including secure proxy viewing with digital rights management (DRM) encryption for efficient quality control, streamlined asset ingestion and metadata management to enhance operational efficiency, and support for managing artwork alongside other assets in a unified system.
Additionally, integrations with third-party databases like Entertainment Identifier Registry (EIDR) ensure better metadata accuracy and a reliable single source of truth. The result is a faster, more efficient path to content library monetisation, and a significant leap forward in how content owners, distributors, and media companies manage both metadata and assets within a single, integrated platform.
Dana Forte, SVP Product Management & Strategic Partnerships, Vubiquity, explained, “MetaVU was designed to tackle the persistent challenges of the media and entertainment landscape — fragmented metadata systems, inefficient asset readiness processes, and the relentless demand for faster time-to-market.
“By providing a centralised platform that streamlines workflows and eliminates redundancies, MetaVU enables media companies to gain better control of their content libraries while significantly reducing operational bottlenecks.
“These updates empower organisations to do more with less, optimising their resources to deliver content faster and unlock new monetisation opportunities with ease.”
