LucidLink, which enables instant access to data and real-time collaboration for some of the world’s most creative companies, has partnered with Magicbox, creators of the mobile virtual production studio, to deliver innovative virtual production workflows for motion picture productions and immersive experiences.
At Adobe Max 2023, Magicbox delivered the Magicbox Mobile Superstudio, a fully functioning LED volume and computer control centre packed inside a transforming semi-trailer. Inside Magicbox, attendees experienced a live virtual production set first-hand as they starred in their own jungle adventure movie, which was enabled using LucidLink.
Brian T. Nowac, CEO & Founder of Magicbox, said, “We wanted to demonstrate the limitless creative possibilities of virtual production in our mobile virtual production studio, so we developed this interactive digital experience for Adobe Max.
“The experience drove overwhelming interest from the show’s attendees, engaging with more than 10% of the show’s attendance.”
With LucidLink, users can now connect quickly to footage captured on set — and with Magicbox, the set can be almost anywhere. A producer or an editor can be located anywhere, in the same building or in a different time zone. The virtual production workflow remains the same, with the benefit of shared access to the media assets stored in the cloud as they are produced. Downloading or transferring media is not necessary.
“LucidLink is allowing Creatives to concentrate and create at the speed of thought rather than the speed of technology,”said Peter Thompson, CEO & Co-Founder of LucidLink.