Big Blue Marble taps 3SS to power new global TV-as-a-Service platform
Big Blue Marble, an international media technology brand, has selected 3 Screen Solutions (3SS) to provide the Android TV Custom Launcher and smart TV apps for its new TV-as-a-Service (TVaaS) platform. The viewer-centric front-end applications built with the 3Ready Framework by 3SS will support Android TV, Samsung, and LG smart TV platforms, delivering a unified and engaging user experience.
The new platform is designed to serve Tier 2 and Tier 3 cable operators and over-the-top (OTT) service providers in international markets. It enables multi-tenant operations where each service provider can customise the interface to reflect its brand and offerings, while maintaining a consistent, modern entertainment experience for subscribers.
SEI Robotics’ Android TV-based set-top box (STB) has been selected as the hardware foundation for the end-to-end managed solution. The device is equipped with an Amlogic 5th-generation system-on-chip, 3GB of RAM, and 16GB of flash storage, providing reliable performance and essential functionality.
Thomas Langsenlehner, Chief Customer Officer, Big Blue Marble Group, said, “We are so excited to launch our new TV-as-a-Service platform and empower more and more service providers to take their TV service businesses to the next level.”
Big Blue Marble is the new international media technology brand established by Austria’s ORS Group and video streaming specialist Insys VT, which developed the TVaaS platform. The partnership with 3SS and SEI Robotics aims to deliver a flexible and scalable solution for service providers seeking to expand their video offerings.
The platform incorporates a new 3SS-engineered interface and offers comprehensive configuration options through the 3Ready Framework. In collaboration with Big Blue Marble, 3SS has also created apps for LG and Samsung smart TVs to extend service availability.
With the new platform, smaller operators can achieve economies of scale, reduce time-to-market, and benefit from proven software and hardware technology, said the companies. “We’re extremely proud that Big Blue Marble continues to trust the 3SS team to help deliver superior OTT entertainment to operators all around the globe,” said Kai-Christian Borchers, Managing Director, 3SS.
Jeff Yin, CEO of SEI Robotics, added that regional and local operators now have “a powerful opportunity to differentiate and provide advanced set-top box technology alongside first-rate entertainment experiences”.
