LiveU makes professional sports storytelling accessible to all

LiveU has launched its Lightweight Sports Production solution, which makes fully featured, professional live sports production accessible and affordable for every event size.
Built on a remote production “ground-to-cloud-to-crowd” model with broadcast-grade video performance, the turnkey solution offers a cost-effective alternative for any sports production, including mainstream sports broadcasts.
Lightweight Sports Production provides a complete capture-mix-share solution, making live video capture, programme production and distribution collaborative and hassle-free. By eliminating the need for extensive production set-ups, on-site production trucks, or satellite uplinks, Lightweight Sports Productions can be taken to air for a technology cost of as little as US$500 per event, giving producers total control over costs, according to LiveU.
Integrating LiveU’s portable 5G bonded video encoders with LiveU Studio, the company’s cloud-native video production service, the easy-to-use solution also offers an affordable and quick route to get fully synchronised multi-cam sources into the cloud and out to digital and linear audiences.
Steve Wind-Mozley, CMO, LiveU, said, “On this, LiveU’s 18th birthday, we wanted to honour the passion, dedication and enthusiasm of every player and storyteller involved in the world of sport.
“We are proud to introduce LiveU Lightweight Sports Production’s turnkey solutions that are designed to make producing high-quality, multi-angle live sports content simple, fast and cost-efficient, and attainable for any event size.
“Fans of niche and developing sports, who were underserved can now be reached, offering fresh monetisation possibilities for forward-thinking storytellers. Broadcasters, production teams, leagues, and content creators can easily ‘right-size’ their production costs, allowing them to produce far more content, more sustainably than before.”Check out the Lightweight Sports Production at booth 7.C19 during IBC2024, which is taking place at the Amsterdam RAI convention centre from September 13 – 16.




