nxtedition won WIN contract to install new integrated platform

nxtedition is implementing a new integrated platform for Australia’s WIN Network to  replace legacy technology that was life-expired and inflexible to the rapidly changing demands of a modern broadcaster.

Headquartered in Wollongong, New South Wales, WIN is seen as a trusted provider of news, as well as general programming, across regions in Australia.

To deliver comprehensive coverage, its output delivers 14 different regional variations. It manages all this material, making sure it is readily available to journalists from other regions where required. Delivering each output has previously been labour intensive, requiring considerable engineering support to keep the existing multi-vendor systems running.

Seeking a new platform that would bring real economies while being better tuned to the expectations of young media talent, WIN selected the nxtedition platform. This is a software solution designed around storytelling, providing a frictionless experience for scripting and production. 

The nxtedition environment provides the entire infrastructure required to track, manage and move media, making it a one-stop solution for the entire production workflow, serving journalists, editors, graphic designers, planners, archivists and more. Apart from supporting the 14 simultaneous regional news bulletins, it also enables the creation and delivery of online and social media content. 

Matt Cable, Network Operations Manager, WIN Network, said, “Our legacy systems had reached end of life, and we saw the opportunity to completely rethink the way we work.

“nxtedition brings a very complicated collection of technical products into a single platform, creating workflow efficiencies and enhanced features.

“We looked, but were unable to identify any other vendor that could do all this in a single platform, and we were not prepared to restrict ourselves through the constraints of another multi-vendor architecture.”

Roger Persson, Head of Sales & Marketing, nxtedition, added, “In working with WIN, we are able to demonstrate how emerging technologies can help them deliver better news coverage more effectively.

“The plug-in for automatic native transcription of all media assets is a great example – it lifts the burden of indexing from busy journalists while simultaneously making the archive richer and more valuable.”Scheduled to go live this year, the new platform and workflows are currently being implemented at WIN in Wollongong.