Pebble, a leading provider of broadcast automation and channel-in-a-box solutions, unveiled its hybrid cloud messaging and IP connection management tools at NAB 2023.
Alison Pavitt, Director of Sales & Marketing at Pebble, shared the company's vision of building relationships and understanding customer priorities at the event. Although Pebble had some demo equipment on display, its primary goal was to communicate face-to-face with loyal customers and convention attendees who were keen to view Pebble's products and understand the direction the company had taken.
The broadcast automation provider showcased two key products at the show — its hybrid cloud messaging tool and an IP connection management tool, Pebble Control.
Pebble's hybrid cloud messaging tool offers cloud functionality on the ground and in the cloud to match the changing requirements of broadcasters.
The IP connection management tool, Pebble Control, democratises the transition to IP for customers who seek to simplify their connection management in new environments.
Pavitt explained Pebble Control's unique focus on open standards and interoperability, which is achieved by complying with emerging standards and even helping write them. She said, "We're very invested in the interoperability piece. That's a key thing that Pebble Control offers."
Pebble's cloud and automation piece offers an all-in-one solution that can cater to unique requirements, according to Pavitt. "We have an incredibly well-funded, fully functioning solution that can cater for almost all scenarios that people throw at us with their unique work, and we never sell the same solution twice," she said.
Pebble's bespoke services at NAB 2023 were well-received by visitors, who praised the company's innovative solutions. One attendee, Sarah Johnson, a senior broadcast engineer at a local television station, said, "I was impressed by Pebble's commitment to open standards and interoperability.
“The company’s IP connection management tool, Pebble Control, offers a simplified solution for managing connections in new environments, which is crucial for our industry's transition to IP."
In summary, the company's commitment to open standards and interoperability with its Pebble Control tool was particularly noteworthy.