content personalisation
OTT Technology defines the future of live sports
The advent of OTT providers has changed the rules of media rights distribution — especially in live sports arena. Amazon, one of the new entrants to the market, has completed a much-anticipated US$50-million deal with NFL to live-stream Thursday Night Games in the US to its Amazon Prime subscribers.
Viaccess-Orca teams with RedSo for OTT delivery on Android STB
The integration of RedSo’s UI with VO’s TV Platform will enable media companies to manage and deliver OTT services.
Reuters puts personalisation at heart of new app
The global news agency has packed new app with several personalisation features, including customised alerts and analyses of stocks Reuters,
Consumers are increasingly interested in content that reflects their personalities
A recent research from Reuters reveals the growing demand for personalisation in branded content
TV Everywhere for today’s disparate viewers
As the shift away from linear TV viewing continues unabated, TV operators need to ensure that their content reaches their audiences anywhere and everywhere. Shawn Liew reports.
A media lifecycle landscape mapped within BI and MAM systems
Content distribution can never be the same again in the world of video streaming. To deliver content across multiple platforms and devices, media companies are required to develop several different workflows. However, business intelligence (BI) and media asset management (MAM) systems have the capability to manage the entire content lifecycle, streamlining them into one workflow, as Josephine Tan finds out.
Long live the television (set)
TV entertainment is an escape from everyday life, and has been the centrepiece of many people’s living rooms for decades. Due to the advancement of mobility, stories can now be unfolded on consumers’ palms via mobile screens.
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