Amagi, a provider of cloud-based SaaS (Software-as-a-Service) technology for broadcast and connected TV, has announced Amagi NOW, a modular SaaS solution offering unified and comprehensive management and monetisation functionality in the cloud for delivering content to linear and video-on-demand (VoD) platforms.
With competition in the streaming ecosystem at an all-time high, Amagi NOW provides a vital advantage to content owners and platforms, improving time to market and achieving faster revenue realisation by automating processes that increase operational efficiencies.
Amagi NOW gives media companies greater control over channel creation and management by delivering automated channel management and monetisation, This, said Amagi, helps media companies increase operational efficiencies and optimise content performance
Srinivasan KA, Amagi’s Co-founder, added, “As the streaming wars heat up, content platforms and owners need to not only deliver stellar content, seamlessly, they have to do it faster than ever before.“Time to market really is everything. That’s why we built Amagi NOW, to provide media companies with the ability to produce, distribute and manage content – all in one place – with unified, automated workflows. With Amagi NOW, our customers can truly run faster than their competition, optimising monetisation opportunities and bringing their viewers a superior, loyalty-generating experience.”
Amagi NOW delivers a premium experience to viewers on streaming linear and VoD channels, as well as distribution platforms and consumer devices with integrated graphics, multi-bit rate HLS playout streams, and pre-integrated delivery connectors and adaptive electronic programme guide (EPG) management for all popular Free Ad-supported Streaming TV (FAST) platforms.