At Amazon Prime Video’s inaugural Obsessed Fest, a one-day immersive fan convention held on 27 June 2026, Broadcast Management Group (BMG) deployed a cutting-edge hybrid remote production (REMI) model powered by the LiveU EcoSystem.
The setup included LiveU’s multi- and single-camera field units, LiveU IQ (LIQ) bandwidth management, and LiveU Ingest to deliver an 8-hour broadcast shot entirely in 9:16 format exclusively to TikTok.
Obsessed Fest was built around Amazon’s slate of young adult programming and designed to be the first instalment of what Amazon Prime hopes would become a recurring franchise. Conceived and fully executed in a rapid three-week timeframe, the complex production required a turnkey partner capable of moving from creative concept to live broadcast solely on TikTok with zero margin for error.
BMG, a full-service media creative and technology, live broadcast production company, took single-point accountability as lead producer, managing 16 total records and 12 live camera feeds including two handheld units, a Steadicam for roaming coverage, four robotic cameras on the main stage, three crewed cameras and two compact robotic cameras positioned in a tight indoor space.
Streaming Obsessed Fest exclusively to TikTok in a native vertical format presented a massive challenge. The venue was also packed with roughly 1,000 attendees flooding the local cellular networks.
To ensure the broadcast survived these high-traffic conditions, BMG deployed LIQ to dynamically manage bandwidth across three roving units. By continuously evaluating real-time network conditions, LIQ automatically selected the strongest available connection for every SIM on the fly.
On the back end, 16 feeds grew continuously throughout the day inside LiveU Ingest, giving a 20-person editorial team real-time access to footage as it was still recording. Because Ingest is cloud-native, BMG could scale to 16 simultaneous recordings without adding on-premise capture hardware. Editors could pull, trim, and publish TikTok-native clips regardless of where they were working from — all managed centrally out of the Network Operations Centre.
Todd Mason, CEO, BMG, said, “LiveU Ingest was a technology we hadn’t used prior to this project, but we trusted that when LiveU says a product is ready, it's ready. For a fast-moving show of this magnitude, Ingest turned out to be the perfect cloud solution.
“Our relationship with LiveU is collaborative and synchronised as we build out next-generation studios and remote workflows.
“In tier-one productions, you only get one bite at the apple, and LiveU’s technology gives us the rock-solid reliability to stop worrying about the pipeline and focus entirely on the creative show.”
