“In any alliance or acquisition, both parties must be on the same wavelength, have similar vision and mission and, equally important, we recognise each other’s strengths to co-create better value for our clients,” says Andrew. “And, for now, we prefer doing a Tango, sychronising our steps, than jiving … and diving straight into a solemn relationship.”
Lawn, reiterating what he stated in a press release about welcoming APB into Blank Canvas’s portfolio during BroadcastAsia2019 in June, adds: “Over time, the coming together of our talented and committed teams can only benefit the readers of APB and AVL, in addition to the wider broadcasting community in Asia and beyond.”
Until the “coming together” is solemnized in a year or so, APB will continue as per normal as a distinct entity; thus, to ‘Get Reach Quick’ in Asia-Pacific, just email andrew@editecintl.com, jessie@editecintl.com or lara@editecintl.com.