At NAB 2026, Bitcentral will demonstrate how media organisations can strengthen content operations through flexible workflows, hybrid cloud strategies, and intelligent automation.
At booth W2823, Bitcentral will highlight its Core News, Fusion, and Central Control solutions, each designed to address critical areas of the content lifecycle, from production and infrastructure to playout, enabling organisations to evolve their operations based on their specific needs and priorities.
Sam Peterson, COO, Bitcentral, said, “As AI and cloud strategies continue to shape the industry, broadcasters are looking for practical ways to apply these technologies without disrupting what already works.
“At NAB 2026, we’re demonstrating how our solutions support greater flexibility across production, infrastructure, and playout, giving organisations the ability to scale and adapt with confidence.”
A key focus at the show will be Fusion Gateway, which reflects Bitcentral’s continued focus on interoperability and collaboration with third-party technology providers. The cloud-based integration framework enables broadcasters to connect content, metadata, and workflows across platforms through scalable APIs, making it easier to develop new integrations without disrupting production environments.
With low-risk deployment and the flexibility to expand integration capabilities over time, Fusion Gateway helps media organisations incorporate new technologies while preserving existing infrastructure.
Together with other solutions such as Core News, Fusion Hybrid Storage, Fusion Insights, and Central Control, Bitcentral is providing a modular approach to modernising media operations, allowing organisations to deploy the capabilities they need while maintaining control over how their environments evolve.
Learn more at NAB 2026, which is taking place from April 19-22 at the Las Vegas Convention Centre.
