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VIEWS & INTERVIEWS

Can AR/VR hold the key to a new immersive viewing experience?

Jim O’Neill, Principal Analyst, Ooyala, tells APB why AR/VR have the potential to reshape the viewing experience How will immersive technologies like AR/VR shape the viewing experience?

HDR

Broadcasters need to make technology work for them

While new technologies can potentially bring many benefits, broadcasters also need to be aware of the pitfalls that arise if they are poorly delivered.

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