social media

APB+

Media Prima increases audience engagement through social media

Since partnering with cloud video platform Grabyo in 2018 to bolster its social and digital content production, Malaysian media company Media Prima has experienced over 1,800% year-on-year growth in social video views.

APB+

Yahoo Finance streams with Ross Video’s solutions

Earlier this month, Yahoo Finance, a media property of Yahoo’s network, launched eight hours of live streaming of financial news coverage.

VIEWS & INTERVIEWS

Stay local, go social

BY ANDREW YEO As we enter 2019 with an eye on 2020 when countries in Asia are planning to switch off analogue transmission and go fully digital, what are the challenges and opportunities that lie ahead?

News & Events

Creating a community of global audience

As Facebook ventures further into the video space with the launch of the Watch platform, Saurabh Doshi, director of entertainment partnerships for Asia-Pacific, Facebook, shares with APB the social media giant’s video strategies Why did Facebook launch the Watch video platform, and what opportunities does Facebook Watch have to offer to the media and entertainment industry?

APB+

Broadcast TV and social media create powerful synergy to engage audiences

In a world where global populations are digitally connected around the clock, broadcasters are increasingly finding it advantageous to use social media to reach out to their audiences TV has entered the realm of social media.

Distribution

Taking news from its linear roots to a new digital age

BY SOMUL PATIL News is now delivered in real time to consumers at every minute of the day.

APB+

Grabyo keeps viewers socially engaged at ICC tournament

The International Champions Cup (ICC) digital teams will be distributing match highlights onto social channels during the summer football tournament Relevent, the sports and entertainment group operating the International Champions Cup (ICC) football tournament, has partnered Grabyo to provide its global media teams with the tools to share in-play video highlights while activating campaigns for sponsors and brand partners during this summer’s tournament.

Adding a new level of intelligence to newsroom automation systems

As broadcasters continue to work in multiple formats and are increasingly controlled by tight budgets, technologies such as artificial intelligence (AI) are expanding the flexibility and functionality of newsrooms automation systems To suggest that today’s consumers are spoilt for choices when it comes to content consumption is, for all intents and purposes, an understatement.

Distribution

Staying connected even in the toughest and furthest conditions

By Gerbrand Schalkwijk While it is hard to gather exact figures on its popularity, extreme sports have evidently been gaining ground in recent years.

Management

Cauvery News optimises workflows with full range of Grass Valley production solutions

GV Stratus provides the centrepiece for Cauvery News’ network of integrated Grass Valley news solutions Looking for end-to-end efficiency from content intake to distribution, Cauvery News chose Grass Valley equipment for its growing news programming needs.

APB+

Engaging sports fans in APAC via Twitter

Nine new partnerships will feature new In-Stream Video programming on Twitter In addition to live original programming, live games, highlights and events on its platform, social network giant Twitter has announced nine new video sports collaborations in Asia-Pacific.

APB+

Twitter seals new APAC sports partnerships

In addition to the live original programming, live games, highlights and events on the platform, Twitter has unveiled nine new video partners who will utilise its In-stream Sponsorship to monetise their content Social network giant Twitter has announced nine new video sports collaborations at Sportel Asia, a sports marketing and media convention held in Singapore this month from March 13-15.

News & Events

Let’s mark Zuckerberg’s words

In today’s digital age, we are inundated with news from multiple sources.

VIEWS & INTERVIEWS

PSB still most trusted source of media

Appointed as director general of the European Broadcasting Union (EBU) in March last year, Noel Curran explains why public service broadcast can thrive in the face of increasing challenges By Noel Curran It would be all too easy to paint a gloomy picture for public service broadcasting in 2018.